Mercedes-Benz, a Touch of Class

90 years ago, Karl Benz and Gottlieb Daimler founded the brand “Mercedes-Benz” in Stuttgart, Germany. After the first world war, the economy was so badly affected that the idea of merging and building a partnership was considered something that overcome the climates obstacles. The DMG and Benz & Cie., the then two biggest automobile manufacturers in the world, successfully merged in May 1924, and in 1926, “Mercedes-Benz” was born.

The Mercedes’ tri-star logo represents the company’s dominance over land, sea and air. According to the company, it represents the automaker’s drive toward universal motoring with its engines dominating the land, sea and air. The emblem is a symbol for world domination.

Cars that created history

The Engines of Mercedes cars are of supreme quality. These top quality engines evolved with the evolution of different cars in every era since its first production. Model K was the first car produced, after the two companies merged.

It was incredibly successful and production of Mercedes-Benz cars rose to 7,000 in 1927. Then came the S series with a variety of cars till 1929. In the 30s, the largest and most prestigious car ‘Mercedes-Benz W15’ made its debut, which helped them to become one of the leading brands in the automotive industry.

The 260 D Model, was the world’s first diesel-run passenger vehicle. By the 40s, the company stopped the production of vehicles due to the Second World War and then resumed activities in 1946 with the 170 V. During the 50s, they topped the sales charts in Germany by introducing some of their best looking cars, like the 190 and 300 SL.

The 1960s was the decade of muscle cars. In 1967, they introduced the Mercedes AMG as a separate high-performance division of the Mercedes-Benz. The first car introduced by the division was the famous 300SEL 6.3 V8 Saloon, which was given the name ‘Red Sow’.

During the 70s, they produced some successful cars like SL and SLC 107 series of cars, the G-Class and S-Class series, which are still in production. In the 1980s, they came out to be the first car manufacturing brand who took concern about environmental pollution. They introduced the closed-loop three-way catalytic converter to reduce overall car pollution.

In 1987, Mercedes-Benz introduced the 100 D 631 series and a year later the W201 Series 2 made its debut, which was a compact executive car with a sports sedan body style. In the 90s, the company introduced the G-Class Wagons and SUVs and numerous new models like the E-Class, C-Class, and S-Class series.

A new era in mechanical superior charging technology was introduced in the 2000s. The numerous groundbreaking designs and engineering concepts, such as the BlueTec system was released in 2005 and had the capability of reducing CO2 emissions.

Today, Mercedes-Benz along with its AMG high-performance division are one of the best and most popular car manufacturers that build luxury cars, trucks, coaches, and buses. Additionally, the company offers financial services and automobile repairs.

Quality and Innovation

Since its first production they have been successful in making quality cars and finding out innovative ways to implement technology that came out to be the road for future generation cars. Some notable works introduced by them are as follows:

  • Developed the first road car to have brakes on all the four wheels.
  • In 1936, the Mercedes-Benz 260D was the first diesel operated passenger car.
  • They were the first to offer direct fuel injection on Mercedes-Benz 300SL.
  • In 1951 they were the first to develop the “safety cage”.
  • Airbags was first introduced in the European market by them in 1981 with model S-Class.
  • Mercedes-Benz was the first to introduce pre-tensions to seat belts on the 1981 S-Class.
  • In September 2003, they introduced the world’s first seven-speed automatic transmission.
  • They are the first to develop, test and implement ESP, brake assist and other types of safety equipments into passenger cars.
  • In 1980s, they developed the world’s first robot car along with the team of professor Dickmanns.

Mercedes-Benz’s Arena in sports

Mercedes-Benz is a sports enthusiastic brand. In football, Mercedes-Benz sponsors the German National Football Team. Mercedes-Benz sponsors Bundesliga club VfB Stuttgart and provides the naming rights for their stadium, the Mercedes-Benz Arena. They are into racing for a long time. In the 1930s they participated in Grand Prix Motor racing. For the last few years they have dominated the F1 arena using drivers like Michael Schumacher, Lewis Hamilton and Nico Rosberg.

Identity and cooperation

Mercedes-Benz’s logo speaks volume about the brand even if the name is not there. Now they are moving ahead with the invention and implementation of new technologies not known to us yet. They have been a great companion for years. So much of success and fame didn’t make them irresponsible. They have not made a large fuss about the safety innovations, and has even licensed them for use by competitors, in the name of improving automobile and passenger safety. As a result, crumple zones and anti-lock brakes are now standard on all modern vehicles.

Ford’s Story of Success and Pride

The headquarter of Ford is in Dearborn, Michigan, a suburb of Detroit. This is the place where the ex-chief engineer of the Edison Illuminating Company, named Henry Ford founded the, “Ford Motor Company”, on June 16, 1903 with a capital amount of $28,000 along with twelve other investors. The famous scientist Thomas Alva Edison was a great friend of Henry Ford and he encouraged him to go ahead with his idea and dream of establishing an automobile company which will manufacture simple and affordable car for the Americans.

At the beginning only two to three workers worked on each car. On July 23, 1903 the company sold its first produced car, Ford Model A and Dr. Ernst Pfennig a dentist from Chicago, became the first owner. Other car manufacturers made cars for wealthy people but Ford developed a design and manufacturing method that reduced the price of the Model T, which made its debut in 1908 at a price of $825. In its first year a record sale of over 10,000 cars was reached. Four years later the price dropped to $575. By 1914 Ford claimed a share of 48% of the automobile market. The car was sold like hot cakes. With the rise in demand, Ford was able to reduce the assembly time of the Model T from 12.5 hours to less than 6 hours. Ford created history and became the change maker of the automobile market.

World War 1 came to be a turning point as it changed the course of automotive history. Henry Ford was able to draw a large profit at that time. Ford Model T cars were used by the several armies for war purpose. It not only served as ambulances but also as delivery trucks, staff cars and artillery movers. As soon as America joined the war, Ford started producing ambulances, trucks, vans, tanks and submarine chasers. Ford’s Trafford Park factory in Manchester supplied the British army with 30,000 Model Ts as ambulances and transporters of troops, water and munitions carriers.

When World War II started there was a boost in Ford’s economy as they were serving both the sides. They produced roughly around 2,82,352 war Jeeps in the years 1941-1945. Ford’s bomber plant at Willow Run, located in the Detroit suburbs manufactured automobiles for war and not for public transportation. Ford V3000 ambulances were used in World War II by the Germans. Ford of Germany built a total of 80,000 trucks for the German army during the war.

Ford did not limit itself in manufacturing only cars. They also manufactured trucks, vans and tractors. In 1925 they also manufactured airplanes. They also produced some important cars in the history of automobiles apart from the Ford Model T. Ford 150 Pickup remained a best seller for almost six decades. Ford Mustang is the first American “muscle car”. Ford F-150 SVT Raptor, Lincoln Continental, Ford Thunderbird, Ford Transit, Ford Capri, Ford Escort is some of the most popular Ford cars.

Engines play a vital role in car’s success. Ford produced 3, 4, 6, 8, 10 and 12 cylinder engines till date. Some of the important engines manufactured by Ford, are Ford Model T engine, Flathead V-8 engine, Cobra Jet engine, Boss engine, Ecoboost engine, etc. The 1.0 Ecoboost is a UK-designed 3-cylinder engine which has won awards from industry judges and experts. The Ecoboost engine is developed to be more fuel saving, more Eco friendly and less costly. Ford is not only famous for producing beautiful cars, but also for producing one of the best engines and creating history in the competitive automobile market.

The Ford family is a proud owner of the company for more that 100 years. It is one of the few notable brands in the world whose ownership stayed in the family of the founder for more than a century. They take pride in producing the first ever car for the common man by breaking the idea that a car is a rich man’s property. Ford always created examples in the automobile industry. “$5 day”, is an important day in the history of mankind because around 10,000 people gave line with a desire to get employed at Ford when there was a salary hike of $5 per day. It created an impact within the society as well as in the automobile industry as the production rate and quality of Ford cars got raised after the hike.

Today Ford factories are located in the USA, Britain, Germany, India, Brazil, Portugal, Argentina, Russia, Spain and many more. Henry Ford is considered to not only be a car manufacturer, but a change maker who changed the fate of the automobile industry.